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The Do's and Don'ts of Denim

The Do's and Don'ts of Denim

A brief history... “Denim” usually refers to a cotton twill fabric, whereby two threads in one direction (the weft) pass under two or more warp threads to create a subtle diagonal appearance....
Styling your Half Sleeve Shirt

Styling your Half Sleeve Shirt

Fashions come and go. With each season a new trend is born, and another hits the dust. One exception to this rule is the half sleeve shirt. Not only are...
Beat the Heat

Beat the Heat

Summer has officially arrived. As the temperatures begin to soar, we thought it would be a good opportunity to offer some simple advice on ways to beat the heat with...
The History of Houndstooth and How to Style it

The History of Houndstooth and How to Style it

Houndstooth, or as the French say ‘pied de poule’ (‘foot of the chicken’ - due to its resemblance to a chicken's footprint), is one of the most timeless iconic patterns in...
Shirt Etiquette for Formal Occasions

Shirt Etiquette for Formal Occasions

All across India wedding season is in full swing. An estimated 35 lakh weddings will be taking place from November 2022 until February 2023, with many families criss-crossing the country...
How to plan a capsule wardrobe

How to plan a capsule wardrobe

Fashion fatigue Have you ever opened the doors of your wardrobe, stared at the mounds of clothes inside, and remarked with desperation ‘I have nothing to wear!’? Most of us...
What is Mélange fabric?

What is Mélange fabric?

 The word ‘Mélange' has French origins and translates to "mix” which accurately describes the visual appearance of mélange fabric. Mélange yarn is produced by weaving a mixture of raw and dyed fibers together to...
The Love Hate History of Gingham

The Love Hate History of Gingham

We, as a society, have a peculiar relationship with Gingham. We love it, we hate it, we love it, we hate it. We just can’t make up our minds! One...
Why are logo’s popular in men's fashion?

Why are logo’s popular in men's fashion?

A logo is the signifier or marker of a brand. Traditionally this would be the brands name, but in today’s world of mass communication it could be a single initial,...
10 Types of Men's T-shirt

10 Types of Men's T-shirt

Did you know that t-shirts were originally worn as undergarments by US and European army personnel in WW1? It was only in later years, when Hollywood film stars were shown...
Shoe - Global menswear trends 2022

Global menswear trends 2022

Oversized cardigans. The chunkier the knit, the better. Wear yours over a tee or a shirt for a retro revival look.     Sleeveless everything. Whether it's a t-shirt, a...
Adventure - Flying high with a Stiff Collar!

Flying high with a Stiff Collar!

Meet Avi Malik- the ‘Stiff Flyer’! Well…not literally! The joy and passion of flying and feeling on the top of the world is not just a dream but a living...